Bob Mayer’s Blog

For those who are thinking of DIY publishing, this analysis should be edifying.

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Full-Tilt Book Marketing

If you’re a traditionally published author, or any of the publishing gradations coming into being these days via digital or POD, you could learn a few things about marketing from this book. Its tone is that of inspirational gurus or marketers, but don’t let that dissuade you.

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New from bookhitch.com

Whether you’re traditionally- or self-published, one of the hardest things emotionally for you to do may be to give away copies of your books. But doing so just might be the gateway to higher sales numbers. And this applies to e-books as well as print. Here’s a take by bookhitch.com on the subject:

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Amazon consumer reviews just as accurate as professional reviews, Harvard study suggests | TeleRead: News and views on e-books, libraries, publishing and related topics

TechCrunch reports on a new study from the Harvard Business Review that suggests that Amazon reader reviews of books are, on average, at least as good as those of professional book critics.

Read More Amazon consumer reviews just as accurate as professional reviews, Harvard study suggests | TeleRead: News and views on e-books, libraries, publishing and related topics